I liked this because it is an important topic that rarely comes up in wealth management. Advisors are keen on helping with assets, but what are they doing to help their clients with debt, the other half of their financial lives? By my observation, the answer is almost always "nothing" and I find that a strange answer for anyone who holds themselves out as a personal financial guru.
My recommendation is to listen to this. It explains that debt optimization is not a service to help overextended people get out of debt. It is a service advisors can provide that helps high net worth and mass affluent individuals deploy their debt in the best possible way, make adjustments when needed, and adding a private-banking experience to the RIA channel. That seems to me to be a great way to add value, build relationships, and earn referrals. Enjoy this week's selection.