The Oasis Group and Practifi Release White Paper on CRM Selection in Wealth Management

The Oasis Group and Practifi have released a new white paper titled "CRM Selection in Wealth Management: Beyond the Build-vs-Buy Decision" to provide a strategic roadmap for financial advisors.
The research indicates that 75% of CRM implementations fail due to rollout strategy, data architecture, and change management rather than software defects.
The white paper identifies three primary paths for CRM selection: generic enterprise platforms, niche wealth management solutions, and purpose-built hybrid platforms.
A three-phase implementation framework—Foundation, Automation, and Integration—is proposed to ensure firms establish core data architecture before scaling.
The report highlights three mission-critical workflows that drive measurable value: new client onboarding, activity tracking, and client review preparation.
Modern CRM selection is reframed as a strategic business decision centered on unified data models rather than a simple checklist of software features.
Implementing a structured data foundation is presented as a prerequisite for wealth management firms to successfully leverage future AI capabilities.